Tuesday 14 October 2008

07h00 Registration
Browse exhibitions
Breakfast on-the-go
08h30 Welcome
Dr Amanda Hamilton-Attwell (ABC)
IABC in Africa and refreshing outlook on economic challenges
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09h00 Keynote speaker
Santie Botha
Developing a 'Glocal' brand in emerging markets
10h00 Case Study
Dr Barbara Jensen
Communicating the Gautrain
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10h45
Cofee break
Networking
Browse exhibitions
IABC Africa AGM
Open to both members and non-menbers
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11h15 Strategy
Jeffrey Dory (ABC) (US)
Crisis Communication-have a plan in place
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12h00 Heads up
Daniel Munslow
Engagement opportunities in the media
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12h45 Lunch
Browse exhibitions
13h45 Case study
Fani Zulu
Keeping the lights on - opportunities and challenges for the nation
14h30 Best practice
Jenny Handley
Presenting yourself
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15h15 Coffee break
Browse exhibitions
15h45 Export expertise
Nikki Edwards
Advice from a global practioner
16h30 Lucky draw
Cool Prizes up for grabs, be there to claim them if your name is drawn
18h30 for 19h00 Dinner at Silvertree restaurant at Kirstenbosch botanical gardens, Newlands

Wednesday 15 October 2008

07h00 Registration
Browse exhibitions
Breakfast on-the-go

08h30
Welcome
Julie Freeman (ABC) (US)
Corporate and employee reputation and how the global crunch may affect you
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09h30 Case study
Ica van Eeden
Brand alignment at Sun International
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10h15 Coffee break
Networking
Browse exhibitions
10h45 Strategy
Rams Mabote
What executives want from communicators
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11h30 Heads up
Janine Lazarus
Presenting your message
12h15 Lunch
Browse exhibitions

13h15
Interaction
Stephanie Griffiths (ABC), Dr Amanda Hamilton-Attwell (ABC) & Julie Freeman (ABC).
IABC accreditation: What do the letters 'ABC' do for you?
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14h00 Best practice
Amanda Patterson
Writing for Africa
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14h45 Coffee break
Browse exhibitions
15h15 The last word
Chris Moerdyk
Internal communication: right or rumour?
16h00 Lucky draw and close
Win a weekend away for two at a Sun International resort. But you have to be there to claim your prize

Download the programme: Conference 2008

Also see photos of this year's event